
The story
Algo's story is also a bit like yours
Since 2015, we've been fortunate to be supported by an incredible community, of which you are a part. Discover a unique story and a human adventure that engages us far beyond painting and decorating!
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2008: the idea
It was while using a seaweed shampoo that Lionel had the incredible idea of putting it in paint.
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2012: the patent
The product was developed after four years of R&D in partnership with students from the Rennes chemistry school and the CEVA in Pleubian (22). The patent is registered with the INPI.
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2015: Algo hoists the mainsail
Algo Paint is officially established and immediately asserts its values with the start of a collaboration with the Cesson Sévigné ESAT. Our beautiful paint is presented as a "Climate Solution" at COP21, an important recognition for the future!
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2016: awards and trophies
Numerous innovation awards were won, the most notable of which was the Pierre Potier Prize, presented personally by Prime Minister Emmanuel Macron.
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2017: the first professional projects
Renowned manufacturers are entrusting us with major projects; this is the launch of the professional range!
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2021: the community
We're launching our first pop-up store and co-creating the new Algo color chart with our clients and interior design partners. Numerous CSR initiatives are underway.
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2022: the commitment
Numerous beach cleaning operations and solidarity actions have been carried out by our teams and our partners.
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And tomorrow?
Our desire to transform the world of painting and bring you healthier solutions that respect our beautiful planet is stronger than ever, we have plenty of surprises in store for you in the months and years to come!

Join us!
As you will have understood, Algo is much more than a painting.
It's a collective human adventure co-constructed by our teams, our partners, our customers and all those who share our values and want to shift the lines for healthier decor that respects our beautiful planet.
Join us in the Algo adventure!